Instant strike,
loooooooong lasting
/ 3-2-Blast off!
/ With GRITT, you can wake up your taste buds at all times, so that you can keep your ear to the street. Light up the here and now, hit the concrete jungle amped up.
Having true grit is all about keeping on keeping on. We don't bow to challenges. We stick with it even when it's the hard-knock life. Ghetto anthem on repeat.
/ GRITT is a dose of radiating energy and power that enables you to amp up your everyday. We're here to give the city its best flavours, and we believe that any moment is the perfect moment for that extra extra.
Whamm!
Our role
/ We challenge the status quo to reinvent the saturated nicotine pouch category norm. We don't mislead consumers. Honesty and openness are our middle names.
Straightforwardness is in our DNA. We're not scared to show true strength, and we bite with confidence and impact.
Our position
/ Celebrate good times, come on! We are dedicated to precisely that in the current moment and in the future. We balance that dualism as we seek to indulge in the now while striving to do better for our future.
OUR PURPOSE
/ GRITT is Nordic by nature, Scandinavian by heart, and rooted in urban culture. We work hard; we play hard; we challenge the status quo.
We make The GRITT can entirely out of recyclable plastic. Materials are easily re-usable, minimising environmental impact
/ Instant strike,
loooooooong lasting.
That's GRITT.
THUNK!
100% recyclable can
/ When emptied
Local production
Low carbon footprint
